Marketing & Communications Specialist

This is an exciting opportunity for a commercially minded marketing professional who enjoys being more than just a small part of the marketing mix. You’ll have genuine scope to influence how the business is positioned in the market, how its solutions are communicated and, ultimately, how marketing supports continued commercial growth.

Anna Maher Recruitment is delighted to be working with a growing and ambitious business to recruit an experienced Marketing & Communications Specialist.

Working closely with the Head of Marketing & Communications and stakeholders across the wider business, you’ll take complex ideas, technical propositions and customer challenges and turn them into clear, engaging and commercially focused marketing activity.

It’s a varied role combining strategy and hands-on delivery, with responsibility spanning campaigns, content, brand positioning, events, communications and stakeholder engagement.

The Role

• You’ll play a key part in developing and delivering marketing activity that supports the wider commercial strategy. This will include:

• Developing and implementing strategic marketing and communications plans aligned to business priorities.

• Creating go-to-market strategies for key services, solutions and sectors.

• Planning and delivering integrated campaigns across digital and offline channels.

• Supporting account-based marketing activity alongside business development and client-facing teams.

• Developing compelling customer-focused messaging and value propositions.

• Translating complex or technical information into clear, engaging and commercially relevant communications.

• Developing and managing content plans across multiple channels.

• Creating high-quality content including case studies, thought leadership, presentations, sales materials and digital communications.

• Supporting brand visibility and helping position senior leaders as credible voices within their industry.

• Planning and coordinating events, exhibitions and trade shows.

• Monitoring campaign performance and using data and insight to continually improve results.

• Supporting the effective use of marketing budgets and resources, ensuring activity delivers genuine commercial value.

About You

• We’re looking for an experienced marketing professional who is confident working at both strategic and hands-on level.

• You’ll be creative and commercially aware, with the ability to understand a business objective, identify the audience and develop the messaging and activity needed to deliver against it.

• You’ll also be someone who enjoys working collaboratively, can build strong relationships with senior stakeholders and is comfortable managing multiple projects and priorities.

Ideally, you’ll bring:

• Strong experience across integrated marketing, communications, brand or campaign delivery.

• Excellent copywriting, communication and storytelling skills.

• The ability to simplify complex or technical information and turn it into compelling customer-focused messaging.

• Strong campaign planning and project management skills.

• Experience working with senior stakeholders and cross-functional teams.

• Experience across digital marketing, social media, content management systems and marketing analytics.

• A commercially focused mindset and a clear understanding of how marketing contributes to business growth.

• Excellent stakeholder management and relationship-building skills.

• Strong attention to detail and a data-led approach to decision making.

• Experience within a technical, engineering, industrial or complex B2B environment would be advantageous

If this sounds like the role for you, get in touch with Anna today for a confidential career chat.